MYTH #1
“Homeowner’s insurance keeps getting higher and higher.”
The Florida Legislature just passed a bill to lower insurance rates in CollierCounty
as of June 1, 2007 by as much as 53.9% in certain areas.
Source: NBC2 News - March 1, 2007.

MYTH #2
“Florida property tax rates go up every year.”
Collier County Commissions have agreed to lower the property tax rate for fiscal
2007 – a $300,000 home pays $1,077 in annual property tax. Florida has no state
tax, and sales tax is just 6%. A bill was approved to roll back property taxes to
2001 levels. Florida ranks 45th out of the 50 states for lowest tax burden.
Source: Florida Association of Realtors. www.stateofflorida.com.

MYTH #3
“Due to hurricanes and Sept. 11,
visitors are no longer coming to Florida.”
The number of international tourists to Florida will exceed pre Sept. 11 levels.
It was 45 years since a hurricane landed near Naples. The final hurricane report
for 2006 was “quiet & calm, as was 1961-2004”. Naples is ranked behind
Long Island, New York, being vulnerable for a hurricane strike.
Sources: The InternationalHurricaneResearchCenter, working alongside
The National Hurricane Center. Associated Press, Travis Reed, March 3, 2007

MYTH #4
“The Southwest Florida economy has slowed.”
In CollierCounty there are 5,400 jobs created annually.
Future job growth is estimated at 26.7%. Unemployment is just 2.4%.
Source: Economic Development Council of CollierCounty.
The Naples-MarcoIsland area is ranked #2 in population growth, in the U.S.
Source: www.bizjournals.com

MYTH #5
“We are going to wait for home prices to drop.”
Experts and University of Florida studies believe that prices will not
drop further. In fact they believe prices will go up as inventory shrinks.
Source: www.floridarealtors.com, March 9, 2007 .